«Naturaline – Organic and fair» – Fashion made from organic cotton

Coop Naturaline represents feel-good fashion made from pure organic cotton that is produced using fair and environmentally-friendly methods. Together with Rotkreuz-based Remei AG, we are a global pioneer in fairly traded organic cotton and are currently the biggest provider in this area.

Pure organic cotton from India and Tanzania

The philosophy of Naturaline can be easily summarized: 100% fair production, 100% organic cotton, 100% transparency in the supply chain and 100% CO2 neutrality. Our Naturaline textiles must be manufactured from organic cotton. This is cultivated and processed by around 6,000 farmers in India and Tanzania, in accordance with the bioRe standard.

  • Sustainable cultivation of cotton.
  • Cotton sown by hand.
  • Training for organic cotton cultivation.
  • Harvesting mature cotton.
  • Harvest helpers during cotton harvesting.
  • Plant with mature and immature cotton fruits.
  • Harvesting organic cotton.
  • Cotton fruit with mature cotton.

Our guidelines for organic cotton

Organic agriculture also offers a resource-friendly alternative for cotton, enabling production without any health risks and without the need for small-scale farmers to rely on loans. Organic cotton growing uses techniques such as crop rotation and producing compost and natural crop protection agents to generate sustainable yields. More stable ecosystems and the move away from monocultures reduce yield loss in the event of drought or pest infestation.

More principles for organic cotton cultivation

  • Ban on genetic engineering
  • Ban on chemical and synthetic pesticides and fertilizers
  • Ban on defoliation agents
  • Measured use of water thanks to drip irrigation systems
  • Low energy consumption thanks to low degree of mechanization
  • Mountain of harvested cotton.
  • Transporting hand-harvested cotton.
  • The cotton is deseeded at the ginnery.
  • Cotton must be cleaned before further processing.
  • The cotton seeds are bagged up.
  • Organic cotton packaged for shipping.

Clean processing

Not just the cultivation, but also the processing of Naturaline textiles is environmentally friendly and not harmful to health. The use of chemicals is very tightly regulated, and hazardous chemicals are prohibited in all stages of production. An independent monitoring body reviews the various processes on a regular basis.